For Location Operators (Franchisees)
As a location operator, you manage the digital presence for your specific franchise location. Your brand has set up the overall structure — your job is to keep your location’s information current and make the most of the tools available to you.
What location operators can do
Section titled “What location operators can do”- Update your location profile (address, phone, hours, description)
- Edit the content sections your brand has allowed you to modify
- Add and manage services that generate dedicated SEO pages
- View and manage form leads submitted through your site
- Configure forms that capture leads from visitors
- Set per-location SEO title, meta description, and business listing links
- View your site in the page editor to see what visitors see
Your brand admin controls the overall template and design — the areas you can edit are determined by the governance settings your franchisor has configured.
Getting access
Section titled “Getting access”Your brand admin invites you by email from the Team page. When you receive the invite:
- Click the link in the invitation email.
- Set your password.
- Log in at the KynectLocal admin URL your brand uses.
See Logging In for details on the login flow, including how to reset your password if needed.
First-time setup wizard
Section titled “First-time setup wizard”When you log in for the first time, the Franchisee Onboarding wizard guides you through completing your location profile and reviewing your go-live readiness score. It takes a few minutes and only runs once — clicking Skip also marks it complete so it won’t reappear.
See Franchisee Onboarding Wizard for a full walkthrough.
Key tasks
Section titled “Key tasks”Keep your profile current
Section titled “Keep your profile current”Your location profile contains the core information — name, address, phone, hours — that appears on your site and in search results. Keeping it accurate matters for local search visibility.
Go to Locations → [Your Location] → Edit Profile to update your profile.
Edit your site
Section titled “Edit your site”Your brand admin controls the overall layout, but you may have editable sections on your pages. Go to your location’s page list and click Edit to open the page editor.
See Editing Your Site for a walkthrough.
Add services
Section titled “Add services”If your brand has service pages enabled, you can add the services your location offers. Each service gets its own dedicated page with its own URL — more services means more indexed pages.
See Service Pages for how to add and manage services.
Manage leads
Section titled “Manage leads”When visitors fill out contact forms on your site, those submissions appear in the Leads section. Review new leads and mark them as Viewed or Archived as you follow up.
See Managing Forms for how forms work and how to view lead submissions.
Set your SEO
Section titled “Set your SEO”You can set a custom SEO title and meta description for your location’s page, add business profile links (Google, Yelp, Facebook), and control whether your page is indexed.
See Local SEO for the full field reference.
Related
Section titled “Related”- Franchisee Onboarding Wizard — first-time guided setup
- Logging In — access your admin and reset your password
- Editing Your Site — make content changes to your location pages
- Managing Forms — view lead submissions and configure forms
- Service Pages — add services that generate SEO pages
- Local SEO — set SEO and social sharing settings for your location